Find the real problem first.
I do not follow a fixed process. I follow the problem, especially when the brief is incomplete or the first assumption is wrong.
ABOUT
I’m Lai, a principal product designer who gets called when the problem is tangled, high-stakes, or crossing too many systems for one perspective to hold.
I listen closely, make the invisible visible, and help teams move forward with confidence.
The story is wider than a résumé.


BETWEEN WORLDS
I grew up in Shanghai and moved to the United States as a high school junior. Learning to move between cultures taught me to listen closely, read the room, and understand more than one perspective at a time.
That instinct still shapes how I work. I translate between users and systems, strategy and execution, quiet voices and decision-makers.
The medium changes. The way I work doesn’t.
These principles help me decide where to focus, how to bring people along, and what should remain after the work ships.
They guide both product design and team leadership.
I do not follow a fixed process. I follow the problem, especially when the brief is incomplete or the first assumption is wrong.
Maps, frameworks, prototypes, and stories give teams something concrete to react to. Once people can see the problem together, alignment follows.
I listen for what each person needs, then use evidence and storytelling to help the right idea travel.
The strongest work keeps working after I leave: a durable product foundation, a reusable pattern, a program, or a leader ready to take the next step.
Some of the work I’m proudest of never appeared in a product roadmap.
OFF THE CLOCK
Somewhere along the way, I recorded 200+ songs, taught Zumba, appeared on camera, produced videos across borders, and planned a lot of ambitious trips.

Our agency recommended us for Don’t Move, a Kansas City-filmed horror movie produced by Impractical Jokers’ James “Murr” Murray. My husband, the kids, and I were cast as festivalgoers and spent 2 memorable nights on set.

Multi-country routes, connections, cultural context, and detailed itineraries are how I create meaningful experiences for my family. It is systems thinking in service of connection, discovery, and time together.

I ran our kids YouTube channel, produced almost 200 videos, and monetized within 5 months.

Basic, Advanced, Aqua, Gold, Kids, and Zumbini. The group photo tells this story better than six certificates would.

I organized the concept, recruited contributors worldwide, coordinated filming, collected footage, edited the final production, and collaborated with established YouTubers and dance channels.

My husband and I were booked as the real Asian couple at the center of a Toon Blast commercial. We brought the kids, they filmed the behind-the-scenes vlog, and the spot later ran in Japan and South Korea.